Super CRM Bytes

  Why are organisations adopting PRM in Salesforce? In this article, we focus on what is Partner Relationship Management and why organisations are increasingly adopting PRM solutions. We also discuss advantages and disadvantages of using Salesforce PRM to collaborate with partners. What is Partner Relationship Management (PRM)? The Partner Relationship Management solutions developed in the last 10-15 years is a type of software used by companies to facilitate execution of Channel Sales .  Channel Sales is a simple sales strategy used by companies to leverage the help of third-party vendors to sell your products and services. Channel sales strategies are usually deployed as part of your business growth effort. Channel Sales can help business grow in three key ways: To reach new customers who don't buy directly from the vendor, preferring instead to buy from resellers or ISV's (Independent software vendors). To sell products through third-party market places and managed service p

  How to jumpstart your CI/CD process in Salesforce? The Continuous Integration/Continuous Deployment is one of the most significant practices followed by development teams in the enterprises today.  Continuous Integration  - is a culture and a set of practices that application development teams use to deliver code changes more frequently and reliably. Continuous Integration  is a coding philosophy that drives development teams to frequently implement small code changes and check them in to a version control repository. Most modern applications require multiple developers developing code using a variety of platforms and tools and so development teams need a consistent mechanism to integrate and validate changes. Continuous Deployment - is the final stage of the pipeline releasing any developer changes automatically from repository into the production or live environment. Continuous deployment focuses on the automation to deploy developer changes across different environments such as st